Picture credit: ^riza^
Dear outstandingly useful newsletter sender,
Please forward another newsletter right away; I can’t get enough of your brilliant words. Your ideas brighten my world and lighten my load.
The best thing is, everything I’ve learned from you is actionable.
It’s true, as soon as I’ve read your e-mail and had a little think about it over a mid-morning Malibu and two custard creams, I take your advice and spread it all over my business.
And you know what? Your suggestions work.
Not only is your e-mail newsletter a flamin’ good read, it contains mouth-watering chunks of nourishment that make life easier.
Sometimes it arrives through the last crack of time.
I’m stuck on a problem. I just don’t know what to do with myself.
The teabags of inspiration ran out and the caddy’s empty. I’ve rummaged through the bin and found used ones, re-brewing and re-squeezing ‘till out drops the last fag end of flavour and there is no more.
Then I hear from you; your latest newsletter makes itself at home in my inbox.
Before it gets too comfortable I whip it out, devour it, and the colour returns to my cheeks.
I’m revived, revitalised, and revved up.
I’m ready to rule the world again.
Yours in appreciation and delight,
The Get Seen Thing.
Picture credit: ?C?vin ?
If only your company newsletter could work this kind of magic.
Build it around soothing your customer’s pain, lightening their load, and helping solve their most pressing problems and it’ll be well on its way.
I’ll be back in the next post with another spectacular tip to nourish your company newsletters, and it won’t cost you a Euro.
You can find the first part of this devilishly desirable series here.
‘till then, thanks very mucho for reading and …. “Get Seen and Prosper! And please do leave a comment. I’d love to hear your tips and ideas for writing better newsletters that connect with your customers.
Do type a quick comment, I’d love to read your thoughts.
Much love, Ian.